Alex Hales's Blog – February 2020 Archive (9)

dofollow links count as votes for your site’s authority, and they pass along “link juice”. So if you receive a link from a high-authority website, you will appear to be a more credible source, and it will boost your SEO efforts.

Link roundups are curated blog updates that link out to their favorite content during a given time period.Your job is to find these opportunities and send them an email pitch, suggesting they link to a piece of your content in their next update.

Link building for SEO is getting links from other sites back to your own site. Links are one of the top SEO ranking factors, and Google uses them to gauge the authority and relevance of your site for particular search terms.

Link Building has been called “dead” for years. The rules of 2003 certainly changed, and those who could not learn and adapt to the ever-changing rules and increased requirements on skills, tools, details then, of course, had to give up on their “link building tricks.”…

The blogosphere has been a major online marketing medium for years now. Bloggers are trusted voices who can bring in customers and help you build your community. They're capable of exposing others to your message and getting the buzz started -- but only if you approach the task diligently.…

Blogger outreach is when you “reach out” to other bloggers, publishers or website owners who might be able to help get your name (and content) in front of their audiences. That’ll usually be through actions like sharing your content on their social channels, accepting a guest blog post from you, linking to a relevant article of yours, or even more creative outlets like appearing as a guest on their podcast, co-hosting a webinar, speaking at a conference or otherwise.…

Guest Blogging is a content marketing and SEO technique where someone writes and publishes a blog post on a third party website or blog to promote their personal/corporate brand.

A backlink is simply a link from one website to another. Search engines like Google use backlink as a ranking signal because when one website links to another, it means they believe the content is noteworthy. High-quality backlinks can help to increase a site’s ranking position and visibility in search engine results (SEO).…

SEO stands for search engine optimization. Which is the art of ranking high on a search engine in the unpaid section, also known as the organic listings.