Well, there are likely a lot of reasons, but if you aren’t paying attention to SEO, then that’s probably the biggest reason.
So when we do SEO-optimization of a post, we follow a certain set of proven methods to rank it higher on a search engine.
Now, Google doesn’t only consider on-page SEO score when ranking an article. It also takes into account many other factors like social media signals (shares, likes, tweets, follows, etc.), backlinks, domain authority, and many other off-page metrics.
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